Our Team

Tara McCartney – Founder

Tara is a passionate advocate for combining sound business practices and social responsibility. She is an all-around marketing and Go-To-Market expert with 10 years of work experience in multinational companies. In these professional roles, she specialized in bringing complex incubation projects to market, and worked with strategic partners globally to enable their sales, marketing and technical employees to successfully launch new products and services.

She has experience in the DACH, CEE and EMEA regions as well as in the USA.

Now, as the director of Shakti Empowerment Solutions (SES), Tara puts her considerable business experience to use in overseeing social enterprise projects. 

She is also the founder and director of SES’s non-profit affiliate United for Hope, through which she has gained deep, personal insight into the challenges facing India's poor. She engages in social programs at the village level and knows how to implement practical solutions that work.

Vikas Malik - Founder

Vikas is an expert in commercial and industrial legal requirements in India and oversees this part of SES’s business. He holds a law degree from the University of Delhi and works as a lawyer at the High Court of Haryana and Punjab. He is committed to fairness and transparency in legal processes. Using his close ties to India’s legal and political establishment, Vikas helps his fellow Indians who are in need.

He is also a co-founder of United for Hope, where he manages a team of local field workers and the organisation’s financial and strategic operations.